Research Guides: Business 115 : Introduction to Business: Companies

Find Information about a Business

Business Source Premier
Click on company profiles at the top to search for information about specific companies.
Business Insights: Essentials
General information about companies.

EDGAR (U.S. Securities and Exchange Commission)
Full-text SEC filings, including 10-k's, from the Securities and Exchange Commission home page.

Reference USA
A directory of 12 million businesses and 120 million households.
Factiva
Click on Companies/Markets at the top of the page and then click on Company. Search for a specific company on the following page.

Yahoo Finance
Financial information and commentary on U.S. companies and markets.
Fortune 500
A ranking of the top 500 closely held and public corporations in the U.S.

SWOT = Strengths, Weaknesses, Opportunities, Threats

From a business perspective, the SWOT analysis identifies and assesses:

The business unit's strengths and weaknesses including its source of competitive advantage.
The primary opportunities and threats in the market and industry

The justified SWOT matrix is a foundational element of the Marketing Plan and it leads to a plan's Goals and Objectives.

Business Source Premier
Click on Company Profiles at the top of the page and search for a specific company. Click on the company name in the list of results and the click on SWOT Analyses on the left.

Business Insights: Essentials
Presents full text profiles, including histories, chronologies, civil claims, financial data and rankings, of US and international firms; articles from business journals, newsletters, and the business sections in newspapers; selected investment reports from Investext; industry overviews; and industry trade associations. Formerly called Business and Company Resource Center.
Nexis Uni
Includes full text articles from U.S. and international newspaper resources; legal information, including federal and state cases, laws, and regulations; landmark cases; patent searching; law review articles, and international cases and laws; company information, including market and industry information; and biographical articles. Online tutorials for this new name and interface for Nexis Uni are available to help you search. Previously named LexisNexis Academic. Online tutorials to help you search.Note: Some users have reported that their Advanced Options drop down looks distorted, i.e., stretched out to the right and beyond the boundary of the Advanced Options box. This problem will be addressed if you clear your browser cache and close and re-open your browser.